EPISODE · Jun 15, 2026 · 59 MIN
The Smart Office Revolution: What Buildings Know | Melissa Marsh
from What The F* is Happening to The Office? · host Work Design
What if your office could tell you who to sit next to based on what you're working on? What if the building knew you were stressed before you did?In this episode, Bob Fox sits down with Melissa Marsh, founder and CEO of PLASTARC. With 25+ years in the field and clients like Microsoft, Google, Lululemon, and Logitech, Melissa is an expert on where the workplace is headed and why most organizations are still behind.They cover the shift from designing space to designing experience, the rise of smart buildings and occupancy sensors, why digital twins are changing how we operate and plan buildings, and the uncomfortable question: are return-to-office mandates about people or about protecting the value of real estate?Melissa also unpacks why HR, IT, and Real Estate speak entirely different languages, what new metrics like experience density actually measure, and why real estate is, in her words, "profoundly unprepared" for the organizational impact of AI.This is one of those conversations that makes you rethink what a building is, what an office is for, and who should be designing both.Subscribe for new episodes with the experts shaping the future of work.Leave a comment — what's your biggest challenge with the workplace right now?Download our State of the Workplace Report → https://workdesign.beehiiv.com/industry-report
What this episode covers
What if your office could tell you who to sit next to based on what you're working on? What if the building knew you were stressed before you did?In this episode, Bob Fox sits down with Melissa Marsh, founder and CEO of PLASTARC. With 25+ years in the field and clients like Microsoft, Google, Lululemon, and Logitech, Melissa is an expert on where the workplace is headed and why most organizations are still behind.They cover the shift from designing space to designing experience, the rise of smart buildings and occupancy sensors, why digital twins are changing how we operate and plan buildings, and the uncomfortable question: are return-to-office mandates about people or about protecting the value of real estate?Melissa also unpacks why HR, IT, and Real Estate speak entirely different languages, what new metrics like experience density actually measure, and why real estate is, in her words, "profoundly unprepared" for the organizational impact of AI.This is one of those conversations that makes you rethink what a building is, what an office is for, and who should be designing both.Subscribe for new episodes with the experts shaping the future of work.Leave a comment — what's your biggest challenge with the workplace right now?Download our State of the Workplace Report → https://workdesign.beehiiv.com/industry-report
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The Smart Office Revolution: What Buildings Know | Melissa Marsh
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