The SOP That Changed Everything | Ep. 149 episode artwork

EPISODE · Mar 19, 2026 · 14 MIN

The SOP That Changed Everything | Ep. 149

from Chief Creative Podcast · host Dustin Pead

Your team keeps asking the same client questions. You're losing 10-15 hours a week being the institutional memory for your entire agency — and every new hire takes months to get up to speed.There's one document that fixes all of it: the individual client SOP.Dustin Pead walks through the exact 5-section client playbook framework that helped one agency owner recover 10 hours a week and get new hires productive by day one.What you'll learn:The 5-section client playbook structure (communication, scope, brand voice, approval process, quirks and context)Why documenting what's NOT included in a client's scope protects your team's timeHow to apply the "vacation test" to know if your systems are actually workingFeatured Resources:Claude (AI)The Future You FrameworkConnect with Dustin: chiefcreativepartners.com | dustinpead.com | @dustinpead#CreativeAgency #ClientManagement #SOPTemplate #AgencyOperations #ChiefCreativePodcast

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The SOP That Changed Everything | Ep. 149

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