The Sports Card Market Is Booming… But Can It Last? episode artwork

EPISODE · Jul 15, 2026 · 29 MIN

The Sports Card Market Is Booming… But Can It Last?

from Geoff Wilson Show

The sports card market in 2025 and 2026 has been absolutely nuclear—but is this massive boom sustainable, or are we heading toward a major market correction? Welcome back to The Geoff Wilson Show! Today, Geoff sits down with Jason Koonce, the founder of OTT/OTA Sports, a live-streaming empire that is currently pulling in millions of dollars a month via live digital selling.With over 36 years of experience in the hobby, Jason pulls back the curtain on how his business completely outgrew a massive 25,000-square-foot warehouse facility years ahead of schedule due to the explosive heat of the hobby. They dive deep into why today's card market feels fundamentally different from the volatile post-COVID bubble of 2021, the exact assets smart money is moving into, and the massive international expansion driving global demand.Jason also shares his personal investing blueprint, explaining why he's no longer afraid to set record comps for the right blue-chip grails—including his recent $160,000 purchase of a 1999 Ken Griffey Jr. Game Jersey Auto. Plus, the guys deliver a much-needed reality check on the "easy money" myth pushed by social media influencers, outlining how beginners can actually grind their way up from the dollar boxes.🚨 Do you think the current sports card boom can last? Let us know your thoughts in the comments below! Don't forget to LIKE this video and SUBSCRIBE to The Geoff Wilson Show on YouTube, Spotify, and Apple Podcasts for more high-level hobby insights and market data!Follow Geoff:Instagram: https://www.instagram.com/itsgeoffwilson/Twitter: https://www.twitter.com/itsgeoffwilson/TikTok: https://www.tiktok.com/@itsgeoffwilson/LinkedIn: https://www.linkedin.com/in/geoffwilson/Companies Geoff Founded:Sports Card Investor: https://www.sportscardinvestor.comMarket Movers: https://www.marketmoversapp.comThree Five Two: https://www.threefivetwo.comNoviAMS: https://www.noviams.comiLS Network: https://www.ilsnetwork.com

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The Sports Card Market Is Booming… But Can It Last?

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