The Spotify Interview (Part 1)

Joining us this week is Sam Duboff, the Director and Head of Creator Brand & Product Marketing at Spotify! In this episode, Ari and Sam dive deep into everything about Spotify for Artists’ promotional tools, editorial vs. algorithmic playlists, production credits, payment structure, and much more.Visit Spotify's resources here:Spotify for Artists: https://artists.spotify.com/Made to Be Found: https://found.byspotify.comLoud & Clear: https://loudandclear.byspotify.com03:40 Welcome06:52 Using Spotify for Artists09:08 Shopify integration10:49 Canvas16:23 Promotional tools and editorial playlists25:48 Pitching to Spotify editorials26:46 Is pre-saving worthwhile?30:00 Turning a listener into a fan34:54 Promotional tools and editorial playlists (continued)38:28 Do major labels artists get guaranteed playlist inclusion?42:37 How many songs get uploaded to Spotify everyday?43:41 Algorithmic playlists and how to stay on them49:37 User playlists and Low Volume Funk52:13 Playlist inclusion vs. consideration1:02:30 The royalty pool1:06:33 User-centric payment model1:10:36 Enhancing song credits1:13:52 Marquee’s promotional tools and measuring ROI1:23:17 Discovery Mode1:28:21 Final questionSubscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comAcademy: https://aristakeacademy.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandConnect with Sam Duboff:Website: https://www.samduboff.comInstagram: https://instagram.com/sduboffLinkedIn: https://linkedin.com/in/samduboffTwitter: https://twitter.com/duboffEdited and mixed by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.