The Spy Within Us

“People don’t need a spreadsheet of reasons to trust you. They don’t want another pitch deck. Another promise. Another polished lie. They are waiting for a signal. And what is the most powerful signal: "I see you. I hear you. You matter." Jack Barsky, a former KGB spy, did not learn this in Harvard Business School. He learned it from his tradecraft as a spy. In the Great Conversation, we navigate intention, truth, and trust between the two worlds. And we end with a question about legacy that many of us can learn from.