The 'Star Wars' Ratings Problem and What To Do Next

Matt is joined by Luminate’s director of business development, Jimmy Doyle, to discuss the state of the 'Star Wars' franchise, its lack of theatrical movies, and what the troubling TV ratings signal for the brand. They talk about the 'Star Wars' properties that are working, the upcoming Mandalorian movie, and whether Disney should ultimately license its content to Netflix (02:43). In light of the recent Emmy nominations, Matt finishes the show with his prediction for Best Drama Series, Best Comedy Series, and Best Limited Series (23:13). For a 20 percent discount on Matt’s Hollywood insider newsletter, ‘What I’m Hearing ...,’ click this link: puck.news/thetown Email us your thoughts! [email protected] Host: Matt Belloni Guest: Jimmy Doyle Producers: Craig Horlbeck and Jessie Lopez Theme Song: Devon Renaldo Learn more about your ad choices. Visit podcastchoices.com/adchoices