The Status Quo Bias

from 60 Seconds of Neuroscience · host Olave E Krigolson

Why do we stick with the same choices—even when better options are available? This episode explores how the brain's preference for familiarity and loss avoidance drives the status quo bias, keeping us anchored to what we already have.

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The Status Quo Bias

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This episode is 1 minute long.

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This episode was published on April 20, 2026.

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