THE STORY BEHIND THE NEW FITNESS LAB | EP. 70

We’re officially opening a new Fitness Lab location but this isn’t just about a bigger space.In this episode, we break down why the environment plays a massive role in your results, consistency, and mindset. Most people think progress comes down to motivation or programs, but your surroundings shape your habits more than you realize.We talk about what makes a training space actually effective, who this new space is designed for, and why community and structure matter more than fancy equipment.If you’ve ever struggled to stay consistent or felt out of place in a gym, this episode will change how you think about where you train.Follow Jer on instagram: https://www.instagram.com/upnorthathletics/and Ekam too: https://www.instagram.com/jstekam_/TIMESTAMPS:0:00 - Introduction & big announcement0:48 - Why the move happened now1:39 - Location benefits & housing development2:51 - Better access & parking3:26 - High Rocks setup & equipment4:03 - Room for coaches & clients to grow5:32 - Why black turf?6:57 - Summer vibes & garage doors8:52 - One membership, two locations10:02 - Scheduling & space challenges solved11:35 - New squat racks & cable machines12:58 - Community events & future plans14:09 - Two free classes offer15:22 - The mission stays the same16:00 - Jeremy's 9-year journey17:07 - Podcast studio announcement17:27 - Outro