EPISODE · Feb 25, 2022 · 54 MIN
The story of "What happens in Vegas, stays in Vegas" and why it's changing
from On Strategy Showcase · host Fergus
The tagline is one of the most iconic in advertising history. It's embedded itself in popular culture in ways few campaigns have ever achieved. I talk with R&R Partners about how it came about, and why, in 2022, it's about to change.
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The story of "What happens in Vegas, stays in Vegas" and why it's changing
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