The Strategy Behind Fast-Growing Food Brands | Patrick Higgins

What does it really take to scale a better-for-you food brand in today’s competitive market? In this episode of CPG Brand Builders, Braden sits down with Patrick Higgins, President of Propel Natural Brands, to break down what drives growth for emerging food brands across retail, distribution, and multiple sales channels.Patrick has helped build and scale better-for-you brands across Canada by combining strategic thinking, entrepreneurial leadership, and a people-first approach. In this video, you will learn how to:• Scale emerging food brands faster• Win across retail and distribution channels• Build momentum in competitive markets• Lead teams with energy and innovation• Create long-term sustainable brand growthIf you are a food founder, marketer, or CPG leader looking to grow smarter, this episode is for you.Like this video if you found it valuable.Subscribe for more CPG growth strategies and marketing insights.Join CPG Brand Builders for strategy school and community: https://brandbuilderscpg.com#CPG #FoodBrands #BrandGrowth #RetailStrategy #MarketingStrategy #ConsumerPackagedGoods #BusinessGrowth #CPGBrandBuilders