What The Target Boycott & Hanifa Backlash Teach About Brand Trust

#29: In this episode of The Kickback Briefing, Keri breaks down three major stories shaping business and culture right now; from the ongoing Target boycott to a beloved Black-owned fashion brand pausing production, and the controversial legacy of America’s Next Top Model. Along the way, she shares powerful lessons on brand trust, communication in business, and why staying true to your mission matters when building a brand.This week we discuss:What the Target boycott reveals about brand loyalty and public trustWhy “all press isn’t good press” in today’s business landscapeThe communication lessons small business owners can learn from Hanifa’s production pauseThe importance of giving grace when supporting small and Black-owned brandsWhat the America’s Next Top Model documentary teaches about legacy, virality, and staying true to your purposeResources:CNBC USA Today The Cut BET📲 Connect with me kerihenderson.com/links📧 Subscribe to The Kickback With Keri Newsletter kerihenderson.com/newsletterEnjoying the podcast? Support the show