EPISODE · Jun 2, 2026 · 42 MIN
The Tech-Driven Trial Lawyer: How David Craig Masters Truck Accident Law, AI, and Courtroom Grit
from Latte With a Lawyer · host EmotionTrac
Board-certified truck accident attorney David Craig of Craig, Kelly, and Faultless shares an inside look into his 40-year career handling catastrophic injuries and commercial motor vehicle wrecks. Driven by a competitive mindset and an uncommon upbringing , David explains why a true trial lawyer must be entirely willing to lose to win big. He details how his firm aggressively embraces cutting-edge technology from custom AI engines built on his own life's work to hiring dedicated programmers to unlock staff potential and maximize case value. He also pulls back the curtain on the realities of the courtroom, sharing the unconventional strategy he used to dismantle a "frivolous" defense brought by a powerful community hospital. David discusses his strict 30-day pre-trial routine (including why he goes completely cold turkey on caffeine) , how real-time accident mapping is shifting personal injury marketing , and the core philosophy that keeps his 30-year legal partnership thriving. LinkedIn: https://www.linkedin.com/in/david-w-craig-78bb4a9Craig, : https://www.ckflaw.com/Learn more about EmotionTrac and our AI-driven Emotional Intelligence Platform: https://legal.emotiontrac.com/
What this episode covers
Board-certified truck accident attorney David Craig of Craig, Kelly, and Faultless shares an inside look into his 40-year career handling catastrophic injuries and commercial motor vehicle wrecks. Driven by a competitive mindset and an uncommon upbringing , David explains why a true trial lawyer must be entirely willing to lose to win big. He details how his firm aggressively embraces cutting-edge technology from custom AI engines built on his own life's work to hiring dedicated programmers to unlock staff potential and maximize case value. He also pulls back the curtain on the realities of the courtroom, sharing the unconventional strategy he used to dismantle a "frivolous" defense brought by a powerful community hospital. David discusses his strict 30-day pre-trial routine (including why he goes completely cold turkey on caffeine) , how real-time accident mapping is shifting personal injury marketing , and the core philosophy that keeps his 30-year legal partnership thriving. LinkedIn: https://www.linkedin.com/in/david-w-craig-78bb4a9Craig, : https://www.ckflaw.com/Learn more about EmotionTrac and our AI-driven Emotional Intelligence Platform: https://legal.emotiontrac.com/
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The Tech-Driven Trial Lawyer: How David Craig Masters Truck Accident Law, AI, and Courtroom Grit
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