EPISODE · Jun 12, 2026 · 5 MIN
The Trial Close Moving Forward
from Your Five Minute Fix: Small Episodes. Stronger Skills. Bigger Sales. · host Gene Hoffman
Most associates think the trial close is about pushing for the sale.Brand Ambassadors know the trial close is about discovering where the customer really is.It’s not “Are you ready to buy?”It’s “Are we getting closer to what you expected this to look like, feel like, and cost?”
What this episode covers
Most associates think the trial close is about pushing for the sale.Brand Ambassadors know the trial close is about discovering where the customer really is.It’s not “Are you ready to buy?”It’s “Are we getting closer to what you expected this to look like, feel like, and cost?”
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The Trial Close Moving Forward
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