The TRUE Lifetime Value of Your Customer episode artwork

EPISODE · Nov 30, 2020 · 9 MIN

The TRUE Lifetime Value of Your Customer

from Be a PROFITABLE Badass Small Business Owner · host Tammy Adams

Have you ever wondered how some business owners are able to grow their business without ever having to pay a dime in advertising? Well, the secret is in understanding the TRUE Lifetime Value of each and every customer you have and the potential for amazing sales!   You see, each customer is more than the $50 a month they pay you (or whatever your typical sale is). Customers that feel like they are given the royal treatment become your best ambassadors and will increase their value to you, well beyond the monthly service fee they pay.   What if I told you that a typical $50 a month client is worth 2 to 5 times their annual value to you? Possibly even up to 20 times over the next few years!   In this week's podcast, I take a little deeper dive into this and help explain how you should be looking at the lifetime value of your customers and I'll walk through a little example to show you what I mean.   If interested, take a listen below where I walk through how Mrs. Jones might actually be worth $21,000 in 5 years vs just $3,000!   ~~~~   The Badass Business Owner Podcast is for Small Business Owners who are tired of living job to job but want to grow their personal income. Each episode we discuss how to increase your profits, boost your sales, improve your processes, and develop stronger teams.   Watch Free Training on the YouTube Channel – BABO: Training for Local Small Business Owners   ~~~ RECOMMENDED VIDEOS ** 6 Stages of a Small Business ** How to Read a Profit & Loss Statement ** Knowing Your Business Numbers ~~~ FREE GUIDES / TOOLS ** 8 Steps to Earning $100,000 in Income ** eGuide to Reading a Profit & Loss Statement ** Start Up Guide for Starting a Business ~~~ COURSES *** Understanding Your Business Numbers   *** Start a Local Small Business     ~~~   Two Books All Local Small Business Owners Should Read:  eMyth Revisited by Michael Gerber & Profits First by Mike Michalowicz   (affiliate links but no extra cost to you)     **Local Small Business Owners are the Backbone of All of Our Communities!      WHO THIS CHANNEL IS FOR: local small business owners, mobile businesses, brick and mortar businesses, handymen, landscapers, pool cleaners, cleaning services, QSRs, restaurant owners, mechanics, plumbers, real estate agents, dog groomers, franchisees, tradesmen, medical, dentist, insurance, & those looking to increase profits, boost sales, improve processes and develop stronger teams. Those who want to know their business numbers better! 

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How long is this episode of Be a PROFITABLE Badass Small Business Owner?

This episode is 9 minutes long.

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This episode was published on November 30, 2020.

What is this episode about?

Have you ever wondered how some business owners are able to grow their business without ever having to pay a dime in advertising? Well, the secret is in understanding the TRUE Lifetime Value of each and every customer you have and the potential for...

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