The Trust Economy: How Earned Media, PR, and Credibility Help Founders Stand Out in the Age of AI with Lyndsey Akers

Goodbye attention economy, hello trust economy.In this episode, Taylor sits down with guest expert Lyndsey Akers, public relations powerhouse and strategic advisor to founders and executives building influence at scale.With over 15 years of experience across Capitol Hill, corporate communications, and national nonprofit leadership, Lyndsey breaks down how earned media, PR, and third-party credibility are becoming some of the strongest signals for visibility in the age of AI.You’ll learn why “the new algorithm is trust,” how AI isn’t killing expertise (it’s highlighting who already has it), and what founders need to know to pitch their story in a way that actually gets a yes — without sounding like marketing copy.Why we’ve shifted from the attention economy to the trust economyHow PR and earned media impact AI and search visibilityWhat “earned credibility” really means (and why it matters more than followers)The biggest mistakes founders make when pitching mediaHow entrepreneurs accidentally pitch like marketers — and how to pitch like leaders insteadWhat media outlets actually want when considering your storyHow to position yourself as an expert without chasing headlinesIf you’re an entrepreneur, speaker, or founder looking to build authority, credibility, and strategic visibility, this conversation is your roadmap.MORE:APPLY for The Power Table 100 Awards: ⁠⁠https://thepowertable.co/the-power-table-100-awards/⁠⁠SAVE the date for our 2026 conference, The Power Table LIVE! It's April 22-23, 2026 in Destin, Florida. Get your ticket here: ⁠⁠⁠⁠www.thepowertable.co/conference⁠⁠⁠⁠Join The Power Table Mastermind: ⁠⁠⁠⁠www.thepowertable.co/mastermind⁠⁠⁠⁠I love speaking on your podcast or your event! Details here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.taylorsmithonline.com/speaking⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Send me a DM on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/thepowertable.co/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our FREE Facebook Community: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/thepowertable⁠⁠⁠LYNDSEY:Instagram: https://www.instagram.com/lyndseyakers/Website:⁠ https://www.akers.co/Podcast: https://podcasts.apple.com/us/podcast/present-and-powerful-omnipresence-in-leadership/id1794804827 Grab your ticket to Power Table LIVE 2027: https://www.thepowertable.co/conferenceJoin The Power Table Mastermind: https://www.thepowertable.co/mastermindI love speaking on your podcast or at your event! Details here: https://www.taylorsmithonline.com/speakingSend me a DM on Instagram: https://www.instagram.com/thepowertable.co/Join our FREE Facebook Community: https://www.facebook.com/groups/thepowertable