The Truth About Airbnb Management w/Billy Perez | TBN 012

Most small businesses bleed cash on marketing they don’t understand, yet some quietly scale almost entirely through word of mouth and a dialed-in reputation. In this episode, Billy Perez unpacks how he grew to managing 50+ Airbnb doors in just 18 months, layered in other income streams like vending machines, and became “the Airbnb guy” in his market without relying on paid ads. From showing up obsessively at real estate meetups to engineering memorable guest experiences, he breaks down the mindset and systems that turn casual conversations into a constant flow of owners asking to work with him.​You’ll hear how he:Turned handshakes, open houses, and being “annoyingly obsessed” with his business into a referral engine that replaces traditional marketing.​Built a management company owners actually rave about—with clear accounting, pro-level photos, tight ops, and amenities like hot tubs, speakeasies, and murals that guests can’t stop posting about.​Evolved from taking almost any property that would cash-flow into carefully choosing higher-quality clients, cutting problem owners, and designing a portfolio that supports both margins and sanity.​Uses an operations manager, software, and AI guest messaging to step out of the weeds, while still delivering five-star stays at scale.​Billy also dives into:His leap from full-time Spanish teacher to multi-business operator, the eight months he lost money after hiringWhy most people are actually better off as employees, the dangers of being a hyper-anxious “type A” founderOwner red flags vs. green flags, why retired or overly involved hosts often create the biggest headachesHow he’s thinking about regulation risk, diversifying beyond STRs, and building toward a 250+ unit, eight-figure operation where his primary job is sales, relationships, and brand.​If you’re running short-term rentals, building a service business, or just tired of being “the business” instead of owning one, this episode pulls back the curtain on what sustainable, word-of-mouth growth actually looks like—while still leaving plenty of the playbook between the lines for those who listen all the way through.Thinking about building an ADU or need a team to manage your project properly? Visit: thebuildernation.com/partner Follow Billy Perez:Instagram: https://www.instagram.com/billy.elevate Website: https://www.elevatemgmt.com/ LinkedIn: https://www.linkedin.com/in/billy-perez-5b12921b1/ Follow The Builder Brian:Instagram: https://www.instagram.com/thebuilderbrian/?hl=enLinkedIn: https://www.linkedin.com/in/briankoons/YouTube: https://www.youtube.com/@the_builderbrian