The truths behind SEO marketing, with SEO Optimizers’ Brandon Leibowitz

“If you’re just promoting yourself, you’ve lost people right there. You have to give back. The more you give back, the more people are going to be receptive to you and know that you are an industry leader.“ - Brandon LeibowitzBrandon founded SEO Optimizers, a digital marketing agency that helps companies gain online traffic through search engine optimization (SEO), search engine marketing (SEM), Pay Per Click (PPC), blogging, and social media marketing (SMM). His company now employs upwards of 50 employees. Brandon began working in the space after graduating and eventually decided to start his own company centered around the free tool of SEO. Once he found success, he took the plunge and committed to it full-time. In this episode, Carol and Brandon explore what makes his business stand out from the fierce competition: something called backlinks. He also takes us on his journey from being a one-man-show to hiring a team, allowing him to focus on the business as a whole. Learn more about Brandon Leibowitz and SEO Optimizers.You can find more information on all our episodes at Vertical Elevation, and you can find Carol on LinkedIn, Twitter, and Instagram.