The Two Sides of the Same Coin with Marketing and Media Directors, Tobi Harper Petrie and Monica Fernandez

How do books get to readers? The all-star Marketing and Media Directors of Red Hen Press break it down. Tobi Harper Petrie and Monica Fernandez share the ins-and-outs of publicity, metadata, social media, and getting a step in the publishing world. Hear about the two sides of the same coin with the M&M team and what they recommend for writers and authors. Interested in learning more about Marketing? Reach out to Tobi at [email protected] in learning more about Media? Reach out to to Monica at [email protected] Catch a new episode of Red Hen Radio every month for an in depth conversation into publishing! Did you know you can grab the resources shared on this episode on Substack? For a list of what was talked about, please visit: https://redhenpress.substack.com/ For a readable enjoyment, read the transcript of our website here: https://redhen.org/red-hen-radio/ Don’t miss out on all things Red Hen!Instagram: @redhenpressThreads: @redhenpressTwitter/X: @redhenpressBlueSky: @redhenpress.bsky.social TikTok: @redhenpressFacebook: Red Hen PressCatch up on our books!Bookshop.org: Red Hen PressStore: https://redhenpress.myshopify.com/  Website: https://redhen.org/book/ Red Hen Radio is produced by the powerhouse team at Red Hen Press.