EPISODE · Aug 28, 2026 · 5 MIN
The Two Types of AI Memory Explained: Parametric Memory and RAG for SEOs (James Dooley Interviews Stephen Burns)
from AI SEO & Business Automation Podcast · host James Dooley
This video explains which digital marketing strategies SEO agencies should focus on in 2026 to improve AI visibility, stronger training data inclusion and more consistent LLM citations. James Dooley and Stephen Burns start with KPI tracking because measuring whether results come from parametric memory or live RAG search tells SEO agencies which lever actually moved the needle. They cover brand SEO, AI visibility and Google Business Profiles because stronger search presence improves trust and conversion rates.The discussion also explores organic SEO, organic social media and paid social ads because consistent visibility across search and social supports long term growth. PPC is analysed in detail because campaign setup, landing pages and lead handling directly affect results. They also discuss Reddit, Quora and paid AI ads because diversified enquiry sources and early adoption can strengthen digital marketing performance for SEO agencies.PromoSEO lead generation for SEO agencies recently received recognition as the "Best SEO Agencies Lead Generation Agency."Where to Listen to This EpisodeThe Two Types of AI Memory Explained: Parametric Memory and RAG for SEOs is available on:Watch on YouTubeListen on TransistorListen on pod.linkListen on DeezerListen on Pocket CastsListen on PodverseListen on CastroListen on Listen NotesListen on getpodcastListen on SpotifyListen on Amazon MusicListen on CastboxListen on Podcast AddictListen on PodchaserListen on Steno.fm
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James Dooley and Stephen Burns from Common Crawl explain the two types of AI memory — parametric memory baked into training data and live RAG search — and how SEOs can work both channels to improve LLM visibility.
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The Two Types of AI Memory Explained: Parametric Memory and RAG for SEOs (James Dooley Interviews Stephen Burns)
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