EPISODE · Jun 3, 2026 · 46 MIN
The Ultimate Guide to Buying Off-Market Properties (As a Complete Beginner)
from Real Estate Rookie · host BiggerPockets
Struggling to find great real estate deals on the MLS? What if we told you some of the best rental properties are often found elsewhere? If you want better cash flow and bigger margins, you may need to start looking for off-market properties. Thankfully, today’s guest is an expert on these types of deals and will show YOU exactly how to find them! Welcome back to the Real Estate Rookie podcast! When Janelle Carlson first started investing in real estate several years ago, she would find properties like most new investors do—on the MLS. But around 2021, something changed. With record-low mortgage rates and properties often selling for above asking price, the deals started drying up. So, Janelle started looking off-market instead and had enormous success. Today, she does over 30 off-market deals per year! With a little time, effort, and Janelle’s blueprint, you could buy your first or next off-market property this year, too. In this episode, she shows you where to look for leads, the different types of strategies to use, and the secrets to negotiating a home-run deal! In This Episode We Cover How to find and buy off-market properties as a complete beginner The biggest differences between off-market and on-market deals Finding deals within your buy box using the pay per lead (PPL) strategy Everything you need to launch your own real estate direct mail campaign How Janelle was ghosted by her partner on her very first deal (and lost $35,000) And So Much More! Check out more resources from this show on BiggerPockets.com and https://www.biggerpockets.com/blog/rookie-726. Interested in learning more about today’s sponsors or becoming a BiggerPockets partner yourself? Email [email protected]. Learn more about your ad choices. Visit megaphone.fm/adchoices
What this episode covers
Struggling to find great real estate deals on the MLS? What if we told you some of the best rental properties are often found elsewhere? If you want better cash flow and bigger margins, you may need to start looking for off-market properties. Thankfully, today’s guest is an expert on these types of deals and will show YOU exactly how to find them! Welcome back to the Real Estate Rookie podcast! When Janelle Carlson first started investing in real estate several years ago, she would find properties like most new investors do—on the MLS. But around 2021, something changed. With record-low mortgage rates and properties often selling for above asking price, the deals started drying up. So, Janelle started looking off-market instead and had enormous success. Today, she does over 30 off-market deals per year! With a little time, effort, and Janelle’s blueprint, you could buy your first or next off-market property this year, too. In this episode, she shows you where to look for leads, the different types of strategies to use, and the secrets to negotiating a home-run deal! In This Episode We Cover How to find and buy off-market properties as a complete beginner The biggest differences between off-market and on-market deals Finding deals within your buy box using the pay per lead (PPL) strategy Everything you need to launch your own real estate direct mail campaign How Janelle was ghosted by her partner on her very first deal (and lost $35,000) And So Much More! Check out more resources from this show on BiggerPockets.com and https://www.biggerpockets.com/blog/rookie-726. Interested in learning more about today’s sponsors or becoming a BiggerPockets partner yourself? Email [email protected]. Learn more about your ad choices. Visit megaphone.fm/adchoices
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The Ultimate Guide to Buying Off-Market Properties (As a Complete Beginner)
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