The Ultimate Skincare Realist: Dr. Loretta’s Journey from Harvard Labs to Skincare Visionary with Liza Rose Ciraldo, VP of Brand

Dr. Loretta, founded by renowned dermatologist Dr. Loretta Ciraldo, combines over 40 years of clinical experience with innovative skincare solutions for the real world. Grounded in the skin aging exposome theory, her products target the primary environmental and lifestyle factors that accelerate skin aging: pollution, light, climate, and irritants. Each product is formulated with high concentrations of proven actives and botanical ingredients to address these real-world aggressors. With a focus on making skincare simple and effective, Dr. Loretta's Miami-based brand empowers people to feel confident in their skin. Supported by her daughters, the brand remains committed to delivering accessible, science-driven skincare.In this episode, Liza also discusses:Dr. Loretta’s groundbreaking dermatology career and her expertise in ultraviolet A protectionThe critical need for skin protection against sun exposureThe unique challenges and rewards of managing a family businessSkincare that provides both immediate and preventative benefitsInnovative product formulations designed to tackle the four key real-world factors we face every dayWe hope you enjoy this episode and gain valuable insights into Liza’s journey and the growth of Dr. Loretta. Don't forget to subscribe to the Glam & Grow podcast for more in depth conversations with the most incredible brands, founders, and more.Be sure to check out Dr. Loretta at www.drloretta.com and on Instagram at @drlorettaThis episode is sponsored by Shopify.Shopify POS is your command center for your retail store. From accepting payments to managing inventory, Shopify has EVERYTHING you need to sell in-person. Sign up for a one-dollar-per-month trial period at www.shopify.com/glamThis episode is brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don’t email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified brands recapture 7+ figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co