The Value of Value in Business

In this episode, I interview Dr Victoria Hurth, Visiting Fellow at the University of Cambridge Judge Business School. We talk about topics as broad as the new marketing paradigm, evolved value and responsibilities of business in the new emerging value-driven world. At the core of our conversation is the thread that business leaders and marketers need to figure out the value of value in their organisation to provide sustainable benefits to themselves and their stakeholders. We will be sharing more thoughts and insights through The Mindful Collective. Let me know what you think of this episode and I hope you enjoy it.