The Viral Photo

I recently posted a photo that went viral.   There have been a lot of conversations in the past few months about lumber prices.  Tons of stats were being thrown out but nothing was resonating with people.   Then, I had an idea... I called my lumber supplier and asked him to help out. In the picture, I showed how much $1000 of lumber looked like in September of 2020 vs. May of 2021. It went completely viral!  700+ shares of Facebook over 100,000 views, 7,300 retweets on Twitter, 7000 views on LinkedIn, and even shared by comedian Rob Schneider.   People needed to see a visual.  People need to see things in terms they can understand.   Here are the numbers: September 2020  $1000 of lumber = 100 2x4's and 33 sheets of OSB May 2020  $1000 of lumber = 30 2x4's and 10 sheets of OSB So the saying goes a picture is worth 1000 words, a viral picture is worth hundreds of thousand views. This picture is making a difference!  It has opened up new conversations with our elected officials and it has given a visual to people to tell a story.   If you want to help use the hashtag #fixlumber and post or share the picture.  Here are the links: Facebook: https://www.facebook.com/groups/NAHBYoungProfessionals/permalink/1332398457131769/ Twitter:  https://twitter.com/davidbelman2/status/1396876178447867904?s=20 We appreciate our program sponsor Pella Windows and Doors of Wisconsin. Thanks for listening and please feel free to reach out www.homebuildinghero.com Twitter:  @building_hero Facebook:  www.facebook.com/homebuildinghero Instagram:  @homebuildinghero Or email us: [email protected] To learn more about my building company visit Belman Homes and Please pick up a copy of my new Amazon Best Selling book "Leadership Growth Hacks" at https://amzn.to/2ZBRuN3