The Voltage Effect How to Make Good Ideas Great and Great Ideas Scale John A. List

Have you ever had an idea with the potential to change your organization, your city, or even the world? In The Voltage Effect, economist and professor John A. List offers his advice for how to take things from the small scale to the big stage, whether you’re an entrepreneur, an activist, or anyone else with a brilliant idea. To help you get started scaling your idea, List offers a set of red flags that signal you may have trouble scaling up, as well as offering a set of strategies designed to increase your idea’s chances of success.In our guide, we’ll cover each of List’s red flags and strategies while also providing alternate perspectives on scaling, business management, and data science. Throughout the guide, we’ll also include examples that help illustrate why some ideas scale upward meteorically while others struggle to get off the ground.