EPISODE · Jun 2, 2025 · 56 MIN
The way we drink water, subscription & access to clean H2O for working India: the DrinkPrime Story
from The UpstreamLife · host Vishal Krishna
In this episode we catch up with Manas Ranjan, the co-founder of DrinkPrime, who tells us about how India is subscribing to his company's services. The access to clean drinking water and its narrative is something that he explains to us eloquently. Lets us find out India's working class and water narratives mean for us.00:00 - Introduction.01:54 - Consumer's perception of water.08:34 - The idea of DrinkPrime.15:45 - Finding people or an OEM to build the device.21:37 - Many disorganised players in the ecosystem.26:23 - Pricing for the device.32:23 - Solving the customer problem rather than sell the device.43:30 - Access to clean drinking water, an Indian's journey.49:22 - What is sustainability and relevance to the consumer.54:51 - What is Manas reading?Support the showThanks for Listening! Follow Us on Facebook, Instagram, Twitter, LinkedIn or Find us on YouTube
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In this episode we catch up with Manas Ranjan, the co-founder of DrinkPrime, who tells us about how India is subscribing to his company's services. The access to clean drinking water and its narrative is something that he explains to us eloquently. Lets us find out India's working class and water narratives mean for us. 00:00 - Introduction. 01:54 - Consumer's perception of water. 08:34 - The idea of DrinkPrime. 15:45 - Finding people or an OEM to build the device. 21:37 - Many disorganised ...
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The way we drink water, subscription & access to clean H2O for working India: the DrinkPrime Story
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