The Wellness Brand That Turned TikTok Flops Into an 8-Figure Business episode artwork

EPISODE · May 5, 2026 · 36 MIN

The Wellness Brand That Turned TikTok Flops Into an 8-Figure Business

from Shopify Masters · host Brian Wong, Dustin Pourbaba, Adam Levinter

The founders of Feel Goods built an eight-figure supplement brand with 100 million organic impressions and not a single product on a retail shelf. Their secret was radical transparency, founder-led content, and treating TikTok like a free testing lab before ever spending on paid ads. For more on Feel Goods and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Episode metadata supplied by the publisher feed · Published May 5, 2026

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The Wellness Brand That Turned TikTok Flops Into an 8-Figure Business

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