The Why Podcast: Why freelancers want your work but not your job episode artwork

EPISODE · Oct 27, 2025 · 33 MIN

The Why Podcast: Why freelancers want your work but not your job

from The Why Podcast · host London Business School

Lynda Gratton, Professor of Management Practice at London Business School, explores a seismic shift in the world of work with host Katie Pisa in this episode of The Why. Together, they discuss the rise of the freelance professional and why they might want your work but not your job. It is time to reframe the gig economy clichés. Today’s freelancers are highly skilled, deeply experienced, and choosing autonomy over the traditional nine-to-five. Gratton unpacks what this means for organisations navigating disruption, digital transformation and the demand for agility. From strategic hires to cultural belonging, she reveals why the smartest leaders are rethinking not just who they hire, but how they work. Whether you are a CEO wondering how to balance your workforce, or a professional plotting a multi-stage career, this episode offers a compelling look at the new rules of engagement in a blended working world. If you've ever asked yourself, “What does a future-ready workforce really look like?” – find out more. Harvard Business Review article: https://hbr.org/2024/05/highly-skilled-professionals-want-your-work-but-not-your-job For more thought leadership and business insights from London Business School faculty and alumni: ⁠⁠⁠https://www.london.edu/think⁠⁠⁠. Sign up to receive a curated selection of articles, podcasts and films direct to your inbox twice a month: ⁠⁠⁠https://www.london.edu/think?entry=true#subscribeScreen⁠⁠⁠. Follow us on social media: ⁠⁠⁠X.com/LBS⁠⁠⁠ ⁠⁠⁠linkedin.com/school/london-business-school⁠⁠⁠ ⁠⁠⁠facebook.com/LondonBusinessSchool⁠⁠⁠

Lynda Gratton, Professor of Management Practice at London Business School, explores a seismic shift in the world of work with host Katie Pisa in this episode of The Why. Together, they discuss the rise of the freelance professional and why they might want your work but not your job. It is time to reframe the gig economy clichés. Today’s freelancers are highly skilled, deeply experienced, and choosing autonomy over the traditional nine-to-five. Gratton unpacks what this means for organisations navigating disruption, digital transformation and the demand for agility. From strategic hires to cultural belonging, she reveals why the smartest leaders are rethinking not just who they hire, but how they work. Whether you are a CEO wondering how to balance your workforce, or a professional plotting a multi-stage career, this episode offers a compelling look at the new rules of engagement in a blended working world. If you've ever asked yourself, “What does a future-ready workforce really look like?” – find out more. Harvard Business Review article: https://hbr.org/2024/05/highly-skilled-professionals-want-your-work-but-not-your-job For more thought leadership and business insights from London Business School faculty and alumni: ⁠⁠⁠https://www.london.edu/think⁠⁠⁠. Sign up to receive a curated selection of articles, podcasts and films direct to your inbox twice a month: ⁠⁠⁠https://www.london.edu/think?entry=true#subscribeScreen⁠⁠⁠. Follow us on social media: ⁠⁠⁠X.com/LBS⁠⁠⁠ ⁠⁠⁠linkedin.com/school/london-business-school⁠⁠⁠ ⁠⁠⁠facebook.com/LondonBusinessSchool⁠⁠⁠

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The Why Podcast: Why freelancers want your work but not your job

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This episode was published on October 27, 2025.

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Lynda Gratton, Professor of Management Practice at London Business School, explores a seismic shift in the world of work with host Katie Pisa in this episode of The Why. Together, they discuss the rise of the freelance professional and why they...

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