The Women Who Fear No Fruit! Alex Jackson Tells the Story of the 60-year Success of Frieda's Specialty Produce

Alex Jackson is the granddaughter of Frieda Caplan, the founder of Frieda's Specialty Produce. Frieda was a pioneer in the fresh produce industry and was responsible for bringing to your table some fruits and veggies that were virtually unknown in the U.S. before she had the vision and savvy to import them. Her story is a fascinating one you are going to want to stick around to hear it. And Alex will tell us about what it is like to be a third-generation executive in one of the most successful women-owned and managed companies in the U.S. If you are a fan of kiwifruit, purple artichokes, spaghetti squash, or seedless watermelon you have these women to thank for making them much easier to get. As well as many other unusual fruits and veggies.