The World Wants Wheat And Oklahoma Delivers - RDA 420

This episode hits the road to Wichita, Kansas, where the Red Dirt Agronomy team joins High Plains Journal Live and connects with growers, ag researchers, and industry leaders from across Oklahoma and Kansas. Executive Director of the Oklahoma Wheat Commission, Mike Schulte, joins the crew to share invaluable insights on wheat variety development, global markets, and the innovative ways Oklahoma State University's wheat breeding programs are shaping the future of the crop.From dual-purpose wheat suited for both grain and grazing, to tackling issues like wheat streak mosaic virus, Mike explains how Oklahoma’s public wheat research and producer-led funding are creating solutions for modern farming challenges. He also touches on exciting progress in high-fiber wheat development aimed at improving health outcomes, and how the commission balances wheat as a commodity and a specialized product. If you're interested in market shifts, consumer trends, or how OSU is leading wheat innovation, this is a can't-miss conversation.Key TakeawaysOklahoma wheat breeders are releasing more varieties annually than most public programs nationwide.The "Breakthrough" variety is helping farmers manage wheat streak mosaic virus.OSU is the only U.S. institution actively breeding wheat for grazing-grain dual purpose.High-fiber wheat is being developed to tackle major health issues like diabetes and heart disease.U.S. wheat, including Oklahoma’s, is regaining global competitiveness thanks to favorable pricing.Mexico remains Oklahoma’s top wheat market, with Ecuador and Peru growing fast.The Commission supports clean-label initiatives by reducing gluten additives through better breeding.Over 60% of Oklahoma wheat is expected to enter the export market this year.Wheat marketing now focuses more on quality and end-use differentiation than in the past.Publicly funded wheat research enables innovation tailored to Oklahoma’s unique conditions. Timestamps00:00 – Intro from the High Plains Journal Live event00:57 – Meet Mike Schulte, Executive Director of the Oklahoma Wheat Commission03:37 – Importance of showing up in Kansas: reaching more Oklahoma wheat producers05:02 – Oklahoma Genetics wheat varieties and their adaptation ranges06:15 – Breakthrough wheat for wheat streak mosaic virus control07:54 – How the Commission’s mission evolved over 18 years09:45 – Cleaner labels and gluten sensitivities: breeding better wheat11:04 – Explaining wheat as a commodity vs. specialized crop13:47 – Quality testing and how wheat samples are tracked15:08 – International market expansion in Central and South America17:07 – Why U.S. wheat is now competitive again globally19:36 – Export vs. domestic usage percentages for Oklahoma wheat22:16 – Grazing grain varieties and beef integration25:08 – Public vs. private wheat research and OSU’s impact RedDirtAgronomy.com