"There's such a dizzying array of choice" The basics of the pet food industry and packaging

In this episode, we're discussing the basics of the pet food industry: what to look for on the side of a bag of pet food, how to understand what you are feeding and what you should be feeding your dog or cat, and about home prepared diets for your pet.  As ever, I'm joined by Ellie Groves, Veterinary Technical Manager at Purina UK & Ireland, as we deep dive into pet nutrition.  Useful Links: There is loads of information on the Purina UK & Ireland website: https://www.purina.co.uk Also have a look at https://www.purina.co.uk/your-questions-matter which contains info on some of the content discussed in the podcasts The Purina Institute provides more detailed information on the advancement of the science of nutrition for veterinary professionals and scientific thought leaders The Pet Food Manufacturers Association provide some excellent fact sheets on their website The WSAVA (World Small Animal Veterinary Association) has Guidelines on Selecting Pet Foods and have developed a Global Nutrition Toolkit for veterinary professionals