EPISODE · Aug 1, 2025 · 1H 45M
Thieving From The East w/ Justin Moore of Pretty Boy Pizza
from PIE 2 PIE - A Pizza Maker’s Podcast · host Alex Koons
This Episode’s Sponsors→ 🍕 Be in Business for yourself, not by yourself w/ SLICE : https://bit.ly/SLICENOW 🌶️ Join The Pepper Flake Revolution: https://bit.ly/flatironpepper 🎶 Maestro Sausage: https://bit.ly/maestro-sausage Get a NEW GOZNEY: https://us.gozney.com/?dt_id=1529737 Here's some FREE stuff → 🚀HOW TO STEAL A RECIPE https://www.subscribepage.com/howtostealarecipe 🍕 Thinking of Opening a Pizza Shop? Start here: https://howtoopenapizzashop.com/ My Amazon Storefront: https://www.amazon.com/shop/alexkoons On this episode, we talk to Justin from Pretty Boy Pizza. He’d just opened his doors at Little Beast Brewing when we rolled through Portland, but already collecting hard-earned lessons. It’s always wild to hear how people stumble into the pizza biz, and Justin’s story involves living a hundred unfinished lives - military service, following love to San Diego, grinding at Blaze Pizza, learning under legends like Odie and Scott Rivera. From getting scammed with 100 pounds of literal trash instead of a mixer to walk-in coolers dying mid-service, Justin’s first three weeks have been beautifully chaotic. But one thing feels certain: his square pizzas are about to become a Portland staple. It’s a ride through living, laughing, loving, and learning. Key ingredients: • Opening a pizza shop with minimal equipment and budget • Working in shared kitchen spaces and brewery partnerships • Scaling production from pop-ups to brick-and-mortar • Equipment failures and supply chain disasters (what to expect) • Staffing challenges and labor management in early days • Detroit vs. Sicilian vs. grandma style pizza debate • Working with convection ovens for square pies • Building systems and consistency from day one • Learning from pizza industry mentors and legends • Social media marketing and brand building for new restaurants • Managing sell-outs and customer expectations • Restaurant POS systems and financial tracking
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Thieving From The East w/ Justin Moore of Pretty Boy Pizza
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