EPISODE · Jun 24, 2025 · 15 MIN
Think Like a CEO: Why ROI Is the Only Metric That Matters
from The Studio CEO: Business Coaching For Yoga & Pilates Teachers & Studio Owners · host Jackie Murphy
Send Jackie A Message!If you’ve ever hesitated to invest in your business—even when you know it’s the right next step—this episode of Studio CEO will shift your entire approach. Today we'll do a deep dive into the mindset trap that keeps entrepreneurs stuck: treating their business finances like personal finances.In this episode, you'll learn:Why personal finance habits (like “only spend what you have”) don’t work in a scalable businessHow to shift from cost-based decision-making to ROI-based leadershipThe hidden cost of debt shame—and how it impacts your growthWhy “doing it alone” is slowing you down (even if you’re good at it)The real difference between help and support—and why you need bothHow my own landing page flop turned into a team-powered breakthroughIf you're ready to stop asking, “Can I afford this?” and start asking, “What return will this create?”, then this episode is your new decision-making filter.Listen now and learn how to lead with strategy, not fear.Work with Jackie MurphySay Hi on Instagram @studioceoofficial3 Marketing Mistakes Yoga & Pilates Business Owners Make: https://www.jackiegmurphy.com/evergreen-3mm-organicJoin The Studio CEO Program: https://www.jackiegmurphy.com/studioceo
What this episode covers
Send Jackie A Message! If you’ve ever hesitated to invest in your business—even when you know it’s the right next step—this episode of Studio CEO will shift your entire approach. Today we'll do a deep dive into the mindset trap that keeps entrepreneurs stuck: treating their business finances like personal finances. In this episode, you'll learn: Why personal finance habits (like “only spend what you have”) don’t work in a scalable businessHow to shift from cost-based decision-making t...
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Think Like a CEO: Why ROI Is the Only Metric That Matters
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