EPISODE · May 19, 2026 · 36 MIN
This Contractor Built a $6M Hospitality Brand With $90K and Zero Outside Investors | Chris Broomfield E82
from The Hotel Investor Playbook
Most people assume you need outside investors, a big budget, or a prime location to build a profitable hospitality brand. This episode proves otherwise.In this episode, you'll learn exactly how one builder went from working as a contractor to owning a luxury micro resort that nets over half a million dollars a year, with no syndication, no partners, and no fancy market.A builder and founder who bootstrapped a five-cabin luxury brand from $90,000 out of pocket joins the show to break down how he did it. Chris Broomfield built Evergreen Cabins in a town of 3,000 people in rural New York, starting with a piece of land bought from a friend and materials scraped from his contracting jobs. Today, the brand has a couple of hundred thousand Instagram followers, a 40,000-person email list, and a portfolio valued at nearly $6 million.In this episode, you'll discover:Why sweat equity can outperform raising capital, and what the math actually looks like when you build it yourselfHow a single guest's TikTok generated 7 million views and booked the property out for three years straightThe pricing mistake that likely cost Chris $200,000 to $300,000, and how to avoid it with dynamic pricing toolsHow he went from 100% Airbnb-dependent to nearly 90% direct bookings using a $100 lead magnet and email marketingWhy he turned down investor after investor, and what that decision means for his eventual exit at a $10M targetThe 10% savings rule he now teaches his 14-year-old son, and why he believes anyone can do thisIf you've been sitting on the idea of building a micro resort or boutique hospitality concept and keep telling yourself you don't have enough capital to start, this episode will either light a fire under you or call your bluff. Don't miss Chris's breakdown of exactly what it costs to operate five luxury cabins, and what it really takes to get to a $500K gross income without a single outside dollar.If you found value in this episode, take 30 seconds to leave us a review here. It helps more people find the podcast and keeps us bringing on great guests.Connect with Chris Broomfield:Website: evergreencabins.coEmail: [email protected]: evergreen_cabinsConnect with Michael on Instagram or LinkedIn.Email Us at [email protected] the Hotel Investor Playbook InstagramInvest with Malama CapitalSubmit a deal
What this episode covers
Most people assume you need outside investors, a big budget, or a prime location to build a profitable hospitality brand. This episode proves otherwise. In this episode, you'll learn exactly how one builder went from working as a contractor to owning a luxury micro resort that nets over half a million dollars a year, with no syndication, no partners, and no fancy market. A builder and founder who bootstrapped a five-cabin luxury brand from $90,000 out of pocket joins the show to break down ...
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This Contractor Built a $6M Hospitality Brand With $90K and Zero Outside Investors | Chris Broomfield E82
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