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This Guy Hacked Google & AI With a Single Press Release episode artwork

Sep 5, 2025 8 min

This Guy Hacked Google & AI With a Single Press Release

from The Edward Show Hosted by Edward Sturm

E793: Max Roslyakov's single press release managed to push down negative content on Google and even influenced how AI tools reported information. I walk through the full story of how one inexpensive press release changed search rankings and shaped AI-generated answers. What started as an attempt to bury a negative comparison post ended up exposing how both Google and AI systems treat press releases as trusted sources. We'll cover: - How press releases can be used to manipulate search results - Why AI tools often repeat content from press releases without checking accuracy - The explosive rise of AI-generated sites like AInvest and their massive traffic growth - The broader implications for SEO, search visibility, and the reliability of AI answers Whether you're new to SEO or already experienced, this episode offers insight into how search and AI are being manipulated today. ⭐️ Max Roslyakov's LinkedIn Post - https://www.linkedin.com/feed/update/urn:li:activity:7368977931450085379/ ⭐️ Parasite SEO, Press Releases & Manipulating AI Overviews - https://www.youtube.com/watch?v=9SyOQgqv9VQ ⭐️ 22x SEO Traffic in Under 2 Months - https://edwardsturm.com/articles/22x-seo-traffic-in-under-2-months/ ⭐️ The AInvest Semrush Fatgrid article - https://www.ainvest.com/news/video-semrush-stock-drops-fatgrid-tool-shakes-market-2509/ 💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/ 00:00 AI Manipulation 00:20 Max's Press Release Strategy 01:00 The Impact of AI on Press Releases 02:26 The Role of AI in SEO Manipulation 04:15 AInvest Case Study 07:51 Final Thoughts The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/ #searchengineoptimization #generativeengineoptimization #seotips #growthhacking

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