This is how I fell back in love with marketing (and you can too)

For years, marketing felt exhausting to me because I was constantly trying to optimize every piece of content and follow all the rules everyone had created. But then I discovered worldbuilding and it changed everything.In this episode I'm showing you my brand world model and the three layers of resonance that made me fall back in love with marketing.You'll learn:- The three parts of a brand world (inner world, outer world, distribution hubs) and how people navigate between them- The difference between push marketing and pull marketing, and why pull marketing creates better results- The three layers of resonance people need to hear from you before they decide to purchase- Why most business owners camp out in just one or two layers and how that makes marketing feel harder- How to structure your content so these layers work together like a smoothie instead of trying to hit every layer in every pieceResources:✉️ Free brand worldbuilding series - Join my email list for my incredibly popular 7-day welcome sequence about brand worlds👉 https://encontrocreative.com/subscribe🌎 Build Your Brand World - My $27 mini course where you'll learn the essentials of brand worldbuilding👉 https://encontrocreative.com/build-your-brand-world☕️ The Cozy Marketing Method - My 6 month group program for marketing that feels more like you👉 https://encontrocreative.com/the-cozy-marketing-method📱 Follow meInstagram: https://www.instagram.com/encontrocreative/Threads: https://www.threads.com/@encontrocreativeWebsite: https://encontrocreative.com/YouTube: https://www.youtube.com/@EncontroCreative