EPISODE · Dec 14, 2016 · 54 MIN
This week's guest, Jacqueline Corbelli, the TV Advertising Change Agent
from The Tech Cat Show · host Lori H. Schwartz
This week we chat with Jacqueline Corbelli, Founder, Chairman, and CEO of BrightLine, the leading advanced television ad solutions company. Jacqueline saw the sweeping change being ushered in by the Internet and digital technologies and was drawn to reinvent TV Advertising. As someone with a background in change management, she saw the opportunity to help redefine the relationship between shifting consumer behaviors and all the new technology changes. Jacqueline will share with us what opportunities are being presented for consumers, advertisers and media companies and we chat a bit with the TV Advertising Change Agent, on the Tech Cat Show.
What this episode covers
This week we chat with Jacqueline Corbelli, Founder, Chairman, and CEO of BrightLine, the leading advanced television ad solutions company. Jacqueline saw the sweeping change being ushered in by the Internet and digital technologies and was drawn to reinvent TV Advertising. As someone with a background in change management, she saw the opportunity to help redefine the relationship between shifting consumer behaviors and all the new technology changes. Jacqueline will share with us what opportunities are being presented for consumers, advertisers and media companies and we chat a bit with the TV Advertising Change Agent, on the Tech Cat Show.
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This week's guest, Jacqueline Corbelli, the TV Advertising Change Agent
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