Thomas Straker & Toby Hoppy: How All Things Butter Are Reinventing Butter

 All Things Butter Spread like wild-fire over social media. My goal: explore All Things Behind-The Butter. Milk the proverbial cowBaste my brain, melt my mind with wisdom Churn through the conversational fields of curiosity Fill me-mind up Butter Cup (sounds geordie) WHEY-HEY BABYYY !! (God, I sound like a Geography teach-in-with-long-nose-hair-in-Fat-Face)This conversation BLEW MY MIND Behind the glitzy-ritzy, sparkly-sugar-coated veneers Toby Hoppy Thomas Straker are two absolute grafters with creativity at their core. We talk about the Art of Simplicity and Rational Creativity. THAT picture which almost got Thom cancelled. How to bounce back from rock bottom ON THE MENU - 1. How to use social media and content to by-pass market research and find product-market-fit BEFORE you launch 2. Why the hardest part for founder is “pulling the trigger, pull the trigger, build momentum” Momentum, compounds. 3. The Harsh Realities of Creating All Things Butter content - and how to build a content system 4. The D2C Ceiling: is d2c less important for Omni-Channel businesses5. Straker: ”don't over think creativity” Creativity is REDUCING not PRODUCING, it’s taking away and simplifying - love, love, love this!!!!!!6. Hoppy: Why Founders must embrace “Rational Creativity” - how ATB are using content to drive ROS Full episode live Monday 8am. Others in comments below.You’d make a very happy-bunny if you please hit the subscribe button Every top food and drink founder reads our Newsletter - why wouldn't you?https://hungryfeast.beehiiv.com/Watch the full shabang on Youtube - https://www.youtube.com/@HungryFMCG/videosLet’s link up on LinkedIn - https://www.linkedin.com/in/daniel-pope/Stalk me on Insta- https://www.instagram.com/_hungry.pod/