Thought Leadership 101: Actionable Steps for ISVs and VARs

It's season 2, episode 43! It's also just me this week. I discuss the importance of positioning oneself as a thought leader in the ERP space. I discuss actionable steps to enhance thought leadership, including leveraging podcasts, sharing unique insights, engaging in discussions, and creating valuable resources like webinars and guides. Key takeaways: Thought leadership is about being a trusted voice in the community. Consistency is key to establishing thought leadership. Engagement with your audience is crucial for visibility. Podcasts are an effective platform for sharing expertise. Adding personal insights to shared content enhances value. Creating helpful resources can solidify your position as a leader. Engaging in meaningful discussions builds trust and credibility. Webinars allow for direct interaction and provide actionable insights. It's important to offer value without an agenda. Reflect on how you can provide value to your community. Chapters 00:00 Introduction to Thought Leadership in ERP 02:51 Engaging with Your Audience 05:48 Creating Valuable Content and Resources 09:03 Consistency and Value in Thought Leadership 10:17 Driving Pet Peeves: The Highway Experience Connect with me: LinkedIn: Amiee Keenan ISV Society Podcast: Don’t forget to subscribe to the ISV Society podcast for more insights on growing your influence in the ERP ecosystem.