EPISODE · Apr 13, 2022 · 1H 2M
Throwback: Writing Code to Sell $200,000/Month of Cookies with Sam Eaton of Crave Cookie
from Indie Hackers · host Courtland Allen and Channing Allen
When Sam Eaton hears a new idea, it's all he can do to contain his excitement and dive right into the code. So when his sister told him she wanted to start a cookie delivery business, there was never any question that he'd apply his indie hacker skills to help out however he could. And to great effect — today they're selling hundreds of thousand of dollars worth of cookies every month. In this episode, Sam and I discuss the advantages of target your local community as a niche, ways to leverage scarcity and social proof to increase sales, and how software engineers can best apply their skills to selling products in the real world.
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What this episode covers
I just got back home to Seattle after a small conference for founders in Bologna, Italy. I went with my brother Channing and there were a ton of Indie Hackers there. It was all great until the end when there was a slight outbreak of COVID and 10 founders (including myself) got COVID and ended up stranded in Italy. I'm finally back, but in the meantime, I'm publishing another throwback episode. Today's episode is one of my favorites. It's with Sam Eaton and in honor of me getting COVID, I picked this episode because we recorded way back at the beginning of the pandemic.
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Throwback: Writing Code to Sell $200,000/Month of Cookies with Sam Eaton of Crave Cookie
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