Thule Discusses Its Customer Experience Transformation & Shares Key Learnings

Watch on YouTube.CX Today's Charlie Mitchell hosts Zachary Dugas, Global Product Owner of Content Management Systems & SaaS at Thule. We discuss Thule's customer experience transformation process, considering:Why did Thule decide it was time to revamp its customer experience? What goals did the business set at the start of the transformation process? Why did Thule choose Sitecore to help you meet those goals? The results of the transformation? What lessons did you Thule throughout the transformation? For more end-user stories, subscribe to CX Today here.Thanks for watching. If you'd like more like this, don't forget to SUBSCRIBE to our channel.You can also join in the conversation on our Twitter and LinkedIn pages.