TIB704 The Trade Deficit Is Real and What We Can Do About It episode artwork

EPISODE · Feb 23, 2026 · 40 MIN

TIB704 The Trade Deficit Is Real and What We Can Do About It

from Tradies In Business · host Nicole Cox

Australia’s growing trade deficit isn’t just a headline, it’s something business owners are feeling every day. Nic chats with tradie turned Workex founder Ian Cooper to unpack the real pressure on the ground, from a 48% apprenticeship churn rate to ageing workforces and stretched safety systems. With experience spanning trade school, food and beverage manufacturing, project management and entrepreneurship, Ian shares how those frontline challenges led him to build Workex Solutions, a digital compliance and reporting platform designed specifically for tradies. The conversation talks more about smarter safety processes, streamlined SWMS and permits, and how practical technology can reduce admin while protecting crews on site.See omnystudio.com/listener for privacy information.

Episode metadata supplied by the publisher feed · Published Feb 23, 2026

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TIB704 The Trade Deficit Is Real and What We Can Do About It

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