TikTok Made Me Buy It: Breaking Down the Trend Economy

Behind every viral dance, soundbite, or meme is a ripple effect shaping what we wear, say, buy — and even believe. In this episode of Prosper U, we uncover how TikTok and social media shape modern pop culture and influence business, behavior, and identity. From Gen Z slang to small brands going global overnight — we decode the algorithms of influence.