TikTok Marketing for Medicare? How??

Welcome back to the Direct Insurance Podcast - or DIP! for short! A podcast for independent insurance agents; brought to you by Insurance Advisors Direct, a full-service FMO. In today's episode, we sat down with Joanne Giardini, owner of Giardini Medicare. Joanne has been a Medicare expert for roughly 2 decades and uses TikTok as a means of generating high quality leads for her and her agency! How many leads you ask? How about 300 people who are ready to enroll in Medicare by the end of 2023?! WOW!!!Joanne explains how she got started in producing TikTok content and how it has become part of her weekly routine. She explains the time and dedication that she puts into the platform, and how it has helped her grow the business in a way that no one - not even her son - ever imagined! Joanne also talks about how she films videos ahead of time, so that she can have videos ready to post while she's relaxing on vacation. (But as a Medicare agent, are you ever really, TRULY ever able to relax or take vacation? Hmm...)Share this episode with a small business owner that you think would find this information helpful; even if they're not an insurance agent! But until then - Let's D.I.P. into insurance!