TikTok Marketing, How to Use Social Media as a Tool, and Motherhood with Nikki Sunstrum

This week on The Beauty Standard, Nicole Gregory chats with Nikki Sunstrum, an internationally recognized public speaker and advocate of strategic online communications. Nikki leads the University of Michigan’s social communications office, was Michigan’s first statewide social media coordinator, and she’s raising 6 children on top of it all.  Juggling statewide responsibilities and being a mom to 6 is no small feat. Nikki and Nicole talk candidly about being mothers to 5 & 6 children respectively as they open up about balancing home life with being businesswomen. They also dive into Tiktok marketing, how to use social media as a tool, and marketing yourself as a personal brand in your field.  Get the most value out of your Urban You membership now through December 30th, 2023 with our exclusive Holiday Tiers and Facial Membership! To purchase a Holiday Tier, simply call your favorite Urban You location and tell our GECs which Tier you'd like to purchase. Simply deposit the corresponding dollar amount into your account, and watch the perks roll in. New to the world of Aesthetics and looking to start your Wellness Journey with Urban You? Download the free UY App to schedule your appointments, access on demand content & exclusive deals, manage your membership plan, shop medical grade skincare, and more! Save 20% on medical grade skincare by shopping Urban You For Me as an Urban You member! Skincare is the best gift there is, and now is the perfect time to shop for your loved ones. We've put together multiple gift guides to help you eliminate holiday stress. Urban You: 616-207-1727 Love the podcast? Rate us 5 stars and give us a review on Apple Podcasts & Spotify. Fill out our Google Form to receive a free gift from Urban You For Me, your one-stop-shop for luxury, medical grade skincare! Plus, use code UFMSOCIALS5 for $5 off your order! Connect with Nicole Gregory & The Beauty Standard: Urban You Instagram LinkedIn Connect with Nikki Sunstrum