Tim Mapes (Delta Air Lines) | Bewitched by Advertising episode artwork

EPISODE · Aug 10, 2022 · 55 MIN

Tim Mapes (Delta Air Lines) | Bewitched by Advertising

from The CMO Podcast

Tim Mapes is the Senior Vice President and Chief Marketing and Communications Officer at Delta Air Lines. Based in Atlanta, Delta is the global leader in air travel and the country's oldest. They have 75,000 employees, 200 million yearly customers, and did about $35 billion in sales the latest fiscal year. Tim has been with Delta for over 30 years, making him somewhat of a marketing executive unicdorn. He jumped to Delta after spending 4 years on the agency side with BBDO Worldwide.Recorded in June, this wide ranging conversation goes through Tim's jump from agency to client and how his longevity at Delta has benefitted him and the brand. He also highlights how much Delta stresses the importance of focusing on their employees.CMOs often hold one of the most innovative and challenging roles in business today. Those who excel can operate at the highest level to drive growth and create value for their organizations. To learn more how Deloitte helps bolster the value CMOs deliver, visit www.cmo.deloitte.com.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Tim Mapes is the Senior Vice President and Chief Marketing and Communications Officer at Delta Air Lines. Based in Atlanta, Delta is the global leader in air travel and the country's oldest. They have 75,000 employees, 200 million yearly customers, and did about $35 billion in sales the latest fiscal year. Tim has been with Delta for over 30 years, making him somewhat of a marketing executive unicdorn. He jumped to Delta after spending 4 years on the agency side with BBDO Worldwide.Recorded in June, this wide ranging conversation goes through Tim's jump from agency to client and how his longevity at Delta has benefitted him and the brand. He also highlights how much Delta stresses the importance of focusing on their employees.CMOs often hold one of the most innovative and challenging roles in business today. Those who excel can operate at the highest level to drive growth and create value for their organizations. To learn more how Deloitte helps bolster the value CMOs deliver, visit www.cmo.deloitte.com. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

NOW PLAYING

Tim Mapes (Delta Air Lines) | Bewitched by Advertising

0:00 55:05

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Frequently Asked Questions

How long is this episode of The CMO Podcast?

This episode is 55 minutes long.

When was this The CMO Podcast episode published?

This episode was published on August 10, 2022.

What is this episode about?

Tim Mapes is the Senior Vice President and Chief Marketing and Communications Officer at Delta Air Lines. Based in Atlanta, Delta is the global leader in air travel and the country's oldest. They have 75,000 employees, 200 million yearly customers,...

Can I download this The CMO Podcast episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
URL copied to clipboard!