Tiny Experiments: How to Learn, Grow, and Navigate Uncertainty episode artwork

EPISODE · May 1, 2026 · 40 MIN

Tiny Experiments: How to Learn, Grow, and Navigate Uncertainty

from Brad Hook Podcast · host Bradley Hook

What if the goals running your life are getting in the way of your growth? Neuroscientist Anne-Laure Le Cunff joins Brad Hook to explore how curiosity, small experiments, and a willingness to be wrong can help us live and learn more deeply.Anne-Laure Le Cunff — founder of Ness Labs and author of Tiny Experiments — unpacks why we overestimate what we know, how AI tools may be quietly eroding our thinking, and why time-bound experiments work better than rigid goals. She also shares the wake-up call that pulled her out of Silicon Valley and into neuroscience.TOPICS DISCUSSEDThe illusion of clarity and the Google / ChatGPT effectDesigning a tiny experiment using the PACT methodWhy goals and habits often fail — and what to try insteadAnne-Laure's pivot from Google to neuroscienceResponse one vs. response two: meeting uncertainty with curiosityThe brain as a prediction machineA simple question to leave you withABOUT THE GUESTAnne-Laure Le Cunff is a neuroscientist at King's College London and the founder of Ness Labs, a newsletter read by 120,000+ curious minds. Her research explores the neuroscience of curiosity, ADHD, and lifelong learning. Previously, she led global marketing for Google Fit. She is the author of Tiny Experiments.Website: https://nesslabs.comNewsletter: https://newsletter.nesslabs.comBook: https://nesslabs.com/bookInstagram: https://instagram.com/neuranneLinkedIn: https://linkedin.com/in/neuranneABOUT BRAD HOOKBrad Hook explores human performance, wellbeing, and values-driven living through writing, podcasting, and global speaking engagements.Instagram: https://www.instagram.com/bradhookLinkedIn: https://www.linkedin.com/in/bradleyhookAttend a live experience: https://flame.liveDiscover Brad's work: https://bradleyhook.comValues Institute: https://values.institute

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