EPISODE · Mar 24, 2025 · 14 MIN
TIP: "We need a quote in 30 minutes, or we're dropping the story." - Kayley Hamilton
from The Public Relations Podcast · host ThePublicRelationsPodcast
"We need a quote in 30 minutes, or we're dropping the story."The problem you have is that your client is in back-to-back meetings today.Do you tell the journalist you can't help and potentially lose a contact and possibly your client, or find another way? In this episode, award-winning former entertainment journalist turned PR agency founder Kayley Hamilton has been trying to find a solution and has discovered one. Kayley reveals not just the fact she's using AI, but how she does it. She also explains how to avoid generating fluff or inaccurate quotes. This is not another vague AI chat. This is practical, real-world PR execution for boutique and SME agencies that actually solves one of the most stressful pain points in comms today.What you'll learn:[03:30] How to avoid generic “AI-sounding” quotes[07:15] The onboarding system that captures client tone perfectly[11:50] Teaching AI to sound like your client (not a bot)[17:00] How to stay fast without crossing the line into fluff[21:10] How to keep journalists happy and your client off the phoneGUESTKayley Hamilton - CEO/Founder UPLVL AgencyLOCATION: LA, USAWeb: uplvlagency.comSUBSCRIBE- Video and Audio links here - https://thepublicrelationspodcast.com/listen/Or search for "The Public Relations Podcast" on all good podcast appsCONNECT WITH ME- LinkedIn - https://www.linkedin.com/in/richard-midson/- Website and newsletter - https://thepublicrelationspodcast.com/GUESTS- Check out: https://thepublicrelationspodcast.com/one-sheet/
What this episode covers
"We need a quote in 30 minutes, or we're dropping the story."The problem you have is that your client is in back-to-back meetings today.Do you tell the journalist you can't help and potentially lose a contact and possibly your client, or find another way? In this episode, award-winning former entertainment journalist turned PR agency founder Kayley Hamilton has been trying to find a solution and has discovered one. Kayley reveals not just the fact she's using AI, but how she does it. She also explains how to avoid generating fluff or inaccurate quotes. This is not another vague AI chat. This is practical, real-world PR execution for boutique and SME agencies that actually solves one of the most stressful pain points in comms today.What you'll learn:[03:30] How to avoid generic “AI-sounding” quotes[07:15] The onboarding system that captures client tone perfectly[11:50] Teaching AI to sound like your client (not a bot)[17:00] How to stay fast without crossing the line into fluff[21:10] How to keep journalists happy and your client off the phoneGUESTKayley Hamilton - CEO/Founder UPLVL AgencyLOCATION: LA, USAWeb: uplvlagency.comSUBSCRIBE- Video and Audio links here - https://thepublicrelationspodcast.com/listen/Or search for "The Public Relations Podcast" on all good podcast appsCONNECT WITH ME- LinkedIn - https://www.linkedin.com/in/richard-midson/- Website and newsletter - https://thepublicrelationspodcast.com/GUESTS- Check out: https://thepublicrelationspodcast.com/one-sheet/
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TIP: "We need a quote in 30 minutes, or we're dropping the story." - Kayley Hamilton
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