Tive Hit $100M Revenue After a Down Round and $10K in the Bank

How do you go from $10,000 left in the bank and a down round to $100 million in annual revenue — without ever seriously considering quitting? Krenar Komoni is the founder and CEO of Tive, a hardware-plus-SaaS company that tracks shipments in real time across trucks, ships, and planes worldwide. He started in his basement in 2015, charging his father-in-law $19.99 a month, and today has 1,300 customers — nine of which pay over $1 million per year — at a $545 million valuation. You'll learn: Why Krenar almost went bankrupt twice and laid off 75% of his team — and what kept him going The pricing mistake that nearly killed the company: manufacturing a tracker for $150 and selling it for the same price How hiring two college kids to cold call strangers became the GTM playbook that took Tive from $2.5M to $10M in revenue Why 60% of new revenue at Tive comes from existing customers expanding, not new logos The patent that creates a physical switching cost competitors can't replicate: ping-rate configuration based on shipment events How Krenar negotiated a down round from $21M to $11M valuation with $10K in the bank — and why he doesn't regret it What it actually takes to land a million-dollar-per-year customer when you sell physical hardware on monthly contracts Why Krenar thinks AI agents will fully automate the supply chain in 24 to 36 months — and how Tive is already building toward that The secondary liquidity story: why his Series A1 investor had to push him to take money off the table before he had the courage to ask How Tive went from $250K revenue in 2019 to $100M run rate in 2026 — the full year-by-year breakdown Connect: YouTube: https://www.youtube.com/@NathanLatkawatch Tive: https://www.tive.com/ Founderpath: https://founderpath.com/