TMBA510: Driven to Distraction

One of Dan and Ian's favorite things to talk about on this show is the role that technology plays in our lives. They are particularly curious about the ways that new technology and social media can affect our ability to be productive and successful entrepreneurs. Today's guest is a bonafide expert when it comes to technological addiction and how to fight it. Nir Eyal is an accomplished and thoughtful writer on the topic of behavioral design. Nir gained notoriety for writing the book Hooked: How to Build Habit-Forming Products and he is also the author of an excellent blog at NirAndFar.com. We have invited him on to the podcast today to talk about his new book Indistractable: How to Control Your Attention and Choose Your Life. Indistractable is all about making sure technology takes an appropriate place in your life, and how we can find more space in our own lives to be present and productive. Stick around to the end of the show to hear a brand new feature on this podcast, which includes a very exclusive offer for listeners of this show.