TMBA553: Protecting Your Passion - Tropical MBA: Entrepre...

What this episode covers

It started with an innocuous-looking image of a yellow aeroplane and ended with a number of threatening letters from a law firm on behalf of the travel site Expedia. In today’s episode, we bring you the denouement of the story of why we decided to remove ‘that plane’ from our branding. And, to find out whether we really needed to do it, we’ve invited back our good friend and Intellectual Property (IP) attorney Sarah Kornblet Waldbuesser from Destination Legal. You'll also hear Sarah's thoughts on the best way to protect your brand or logo, how to differentiate between "trademark scams" and what should be taken seriously, and a whole lot more.

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Frequently Asked Questions

How long is this episode of Tropical MBA: Entrepreneurship & Founder Lifestyle?

This episode is 39 minutes long.

When was this Tropical MBA: Entrepreneurship & Founder Lifestyle episode published?

This episode was published on July 9, 2020.

What is this episode about?

It started with an innocuous-looking image of a yellow aeroplane and ended with a number of threatening letters from a law firm on behalf of the travel site Expedia. In today’s episode, we bring you the denouement of the story of why we decided to...

Can I download this Tropical MBA: Entrepreneurship & Founder Lifestyle episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.